Social Media Savvy Students at John Colet!

For the past 6 weeks we have been working with the students at John Colet School delivering a series on Social Media Skills led by Amy Atkinson who said “As the weeks went on the students became much more interactive – it was a pleasure to work with them and the school!”
The series covers :

1. The importance of social media to businesses
2. Social Consumer – segmentation and targeting, social currency, self esteem, social touchpoints
3. Big Data – What can business learn from social media – social listening, personalisation
4. What is a social media strategy and how to build on
5. Social Media Tools [automation, social listening, design, video production]
6. How to build a portfolio and showcase these skills

One student commented that “It had a lot of information about many different topics.”

Thanks so much to Eliza Douglas-Rose, Assistant to the Head of Sixth Form, for making this happen for her students!